Remember the 3 rings? In the world before the smart phones,
and text messages it was the secret yet universal bat signal between family and
friends.
Just give me three rings!
What are three rings? It is when one person using a landline
telephone (most likely with a rotary dial) calls another person also on a
landline and lets the phone ring three times before hanging up. The call is not
answered and therefore was free.
It was a signal that everyone understood.
It was children ringing their parents from school/their friends
house/the party/Saturday morning sport to let them know that they were
alright/ready to be picked up.
It was the husband to his wife to tell her he was leaving
the office now and on his way home (yes this is sexist in the current era but
historically accurate)
It was friend to friend to tell them I am leaving home now
and ready to play.
It was secret romances telling each other I am leaving home
now and ready to play.
With a signal that can mean so many things the trick was to have
agreement of the definition of the three rings between the communication sender
and receiver. On any given day the meaning could change based on the approximate
time.
3.30pm children ready for pick up from school
5.30pm dad leaving work
6.00pm a child has finished their music lesson
8.00pm someone’s date is about to start
Midnight someone’s date is ending
1.30am someone’s date is wanting some more loving
5.00am someone is prank calling
It was simple and lead to surprisingly few mixed messages,
and it was free. Compare that to the complexity, confusion and cost of modern
communication systems as people misread, misinterpret or just plain miss vital
pieces of information.
Perhaps the current Australian government could improve its
communication by getting rid of press releases and media conferences and just
simply giving their departments and the general public three rings. We always
know what it means!
No comments:
Post a Comment